Lob

Lob

Lob provides an API for automating direct mail and address verification. Streamline mailing operations and ensure address accuracy.

Data Model

• Addresses — verified addresses for mailings.
• Banks — bank accounts for checks.
• Billing Groups — billing groupings.
• Buckslips — buckslip designs; have orders.
• Buckslip Orders — orders of buckslips.
• Cards — card designs; have orders.
• Card Orders — orders of cards.
• Checks — check mailings.
• Letters — letter mailings.
• Campaigns — marketing campaigns.
• Postcards — postcard mailings.
• Self Mailers — self-mailer mailings.
• Templates — reusable templates; have versions.
• Template Versions — versions of a template.
• Uploads — uploaded creative assets.

Gotchas

• Address verification: Use the verification endpoint before creating mail to avoid failed sends.
• Cancel window: Letters and postcards can be cancelled before they enter the mail stream; check status.