SparkPost

SparkPost delivers transactional and marketing email. Sending Domains must be verified; Templates and Snippets define content. Message Events track delivery and engagement.

Data Model

• Sending Domains — verified domains for sending.
• Templates — email templates.
• Snippets — reusable content blocks.
• Recipients — suppression and recipient lists.
• Message Events — delivery, open, click events.
• A/B Tests — template tests.
• Subaccounts — sub-accounts for multi-tenant.

Gotchas

• Domain verification: Must verify sending domains before sending. Use DNS records.