Google Ads for Agencies: Pick the Client, Then Run the Account with AI
TL;DR
Most PPC work is still agency-side — the 2025 State of PPC survey had 1,152 respondents and 72% of them run client campaigns; more than half said the job got harder in the last two years. Switching and admin eat the week (MarTech puts paid media managers at 5–9 hours of admin; Practiq models 7–10 hours lost to context-switching on a dozen small retainers). On MCPBundles you name the client in chat, confirm when two names collide, then ask for spend or search terms without opening the whole manager account tree first.
Picture Monday standup. Four brands need a quick read and you're still in the account picker for the second one while the first client's pacing question goes stale. Chat only works when the opening line sounds like your job — "How did Riverside Dental spend last week?" — not "Here are eighty accounts, pick one."










